Fiat have partnered with world-famous magician Dynamo on the Power of X campaign, produced by agency Krow Communications.
x participated in the exciting project by shooting the accompanying documentary, from inception to final illusion. Developed over many months, every piece in the magical puzzle was revealed through promotional teasers and on social media, with Dynamo’s final illusion being broadcast live via Xbox.
x always loves to bring its own special magic to proceedings, and this was no exception. Check out Dynamo’s incredible illusion here.