Documentary: Fiat 500X Launch

x was commissioned by kworks to film all the behind-the-scenes footage for The Power of X, an ambitious launch campaign for the Fiat 500X featuring world-renowned magician Dynamo. Filmed over three months, we were there at every turn to capture the action.

Client: Fiat S.p.A.
Brand: Fiat 500X
Agency: kworks

Producer | Edit Producer: Rick Bateson
PD's: Paul Harry Thomas and Nathan Leigh Horrocks
DOP: Chris Newcombe
Editor: Mark Hopkinson
Post Production: kworks